How It Works
Three Steps. Real customer voices.
From CRM data to customer proof in minutes, not months.
Connect
Connect your CRM and call data. Pointed generates custom video surveys based on each account.
Capture
Recipients click a link — no login, no prep. AI adapts each question based on their answers, so you get real stories, not rehearsed talking points.
Close
Every response is transcribed, analyzed, and stored. Generate business cases, one-pagers, renewal decks, and close using proof.
Pricing
Simple pricing that scales with you
Start free. Upgrade as your team grows.
Try Free
See what Pointed can do for your team.
- 3 accounts
- 1 seat
- 3 responses per account
- 1 template
- Self-serve support
Starter
For teams getting started with video feedback.
- 20 accounts
- 1 seat
- 10 responses per account
- Standard templates
- Email support
Team
For growing teams that need integrations and scale.
- 100 accounts
- 5 seats
- 100 responses per account
- Custom templates
- CRM integration
- Dedicated CSM
Features
Built for B2B teams who need proof, not surveys
Everything you need to capture, analyze, and share authentic customer stories.
AI Follow-up Questions
AI asks the follow-up questions a great interviewer would — so you get specific stories, not generic thumbs-up.
Video Transcription
Every response is transcribed with word-level timestamps. Find the exact moment a customer says something powerful.
Campaign Insights
AI-generated executive summaries, key themes, top quotes, and recommended clips across all responses.
Real-time Dashboard
Watch responses come in live. Track completion rates, view transcripts, and play videos as they arrive.
Team Collaboration
Org-based access with roles. Your whole team can share campaigns, accounts, and customer insights.
Sentiment Analysis
Understand how customers actually feel. AI scores sentiment across responses so you spot risks early.